BAIMOSA, Elisabet; FERDINAN, Bernardus Aris. Beyond Viral Content: How Product Quality and Trust Affects Customer Loyalty in TikTok Shop. GEMA: Journal of Gentiaras Management and Accounting, [S. l.], v. 17, n. 1, p. 013–030, 2025. DOI: 10.47768/gema.v17i1.202502. Disponível em: https://www.jurnal.gentiaras.ac.id/index.php/gema/article/view/381. Acesso em: 10 nov. 2026.